Matsuri Travel

Food and drink festivals

Harvest fairs, markets and feasts where the reason to travel is on the plate or in the glass.

FireLanterns & lightCarnivals & paradesReligious & spiritualCultural heritageMusic & danceSeasonal & harvestWaterCompetitions & games
A white truffle cut open to show its marbled interior
Happening nowOct 10 – Dec 6, 2026

Alba International White Truffle Fair

Nine autumn weekends of white truffles, Barolo and fog in the hills of Piedmont

Alba, Italy$$$$
Crowds around a chocolate stall in Perugia's old town during Eurochocolate
Nov 13–22, 2026

Eurochocolate

Ten days when a hilltop Umbrian city is given over to chocolate

Perugia, Italy$$$$
Christmas market stalls and lights in front of Vienna's City Hall at dusk
Nov 13 – Dec 26, 2026

Vienna Christkindlmarkt

Punch, pretzels and a skating trail in front of Vienna's neo-Gothic City Hall

Vienna, Austria$$$$
Heart-shaped gingerbread for sale at the Nuremberg Christkindlesmarkt
Nov 27 – Dec 24, 2026

Nuremberg Christkindlesmarkt

One of Germany's oldest Christmas markets: gingerbread, mulled wine, a golden Christkind

Nuremberg, Germany$$$$
Fireworks over the city for Tet Nguyen Dan in Vietnam
Feb 4–10, 2027est.

Tết Nguyên Đán

Vietnam goes home for the lunar new year, in a riot of peach blossom and red

Hanoi, Vietnam$$$$
Red paper lanterns hung for Chinese New Year
Feb 5–20, 2027

Chinese New Year (Spring Festival)

Red lanterns, reunion dinners and firecrackers as China welcomes the lunar new year

Beijing, China$$$$
Rows of glowing red paper lanterns hanging for the Lantern Festival
Feb 20, 2027

Lantern Festival (Yuanxiao)

The first full moon of the lunar year lights up lantern fairs, riddles and sweet dumplings

Nanjing, China$$$$
Pink cherry blossoms in full bloom during hanami season
Mar 20 – Apr 5, 2027est.

Hanami (Cherry Blossom Season)

Picnics under pink clouds as Japan follows the cherry blossom front north

Tokyo, Japan$$$$
Riders competing in a buzkashi match during Nowruz celebrations in Mazar-i-Sharif
Mar 21, 2027est.

Nowruz

The spring equinox new year, with sumalak, plov and bonfires across the Silk Road

Samarkand, Uzbekistan +4$$$$
Horse-drawn carriages carrying riders in traditional dress at the Feria de Abril in Seville
Apr 12–18, 2027est.

Feria de Abril

A week of sevillanas, flamenco dresses and horse carriages in Seville's fairground

Seville, Spain$$$$
Lit-up stage and decorated shrine crowds during the Da Jiu festival on Cheung Chau
May 13–14, 2027est.

Cheung Chau Bun Festival

Floating children, towers of buns and a midnight climbing race on a Hong Kong island

Hong Kong, Hong Kong$$$$
A brass band in traditional costume marches past the Fruchtsäule at the Cannstatter Volksfest
Sep 24 – Oct 10, 2027est.

Cannstatter Volksfest

Stuttgart's answer to Oktoberfest: beer tents, a fruit column and Swabian swagger

Stuttgart, Germany$$$$
Crowds browse wine and regional food stalls under a wide sky at the Fête des Vendanges de Montmartre in Paris
Oct 6–10, 2027est.

Fête des Vendanges de Montmartre

Paris toasts its Montmartre vineyard with a costumed parade and five days of wine

Paris, France$$$$

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